Using an online sourcing guide to locate a new supplier may be a better alternate over Google

Should you use an online sourcing guide?

If you are looking for better search results as an alternate to using Bing or Google for commercial searches, consider using one of the large Sourcing Guides. Though Google search does provide a great number of possible suppliers, the results include any supplier, regardless of location, quality of materials, or if a supplier or not. Many professional purchasing agents have switched to business friendly online industrial discovery guides.

At the beginning of the internet as we know it, web searching was very limited, Google was not born yet. These searches were very limited at best back then, and was limited to searching your BBS or local service provider, think AOL. Now days, the average searcher uses either Bing, Yahoo or Google for searching. The small professional business sourcing providers like Thomas Net, BrownBook or MacRaes Blue Book handle the commercial markets extremely well.

With Bing and Google delivering a broad range of search results, and for those that need a highly specific and local company, the large business directories have done very well. Searching the big 3 gives you about the same range of results. The commercial types of search providers do some investigation of their advertisers prior to adding them to search results. The focus seems to be quality versus quantity as far as sources are concerned.

What a ThomasNet Search Result Looks Like

ThomasNet Search Screen

ThomasNet Sourcing Guide

If you are searching online using an industrial guide, you might get significantly better results versus searching with Google. While Google does provide a massive listings of results, this group of results may include suppliers, YouTube videos, model makers or small business that may be  running from a personal garage or E-bay store, with no regard to location or quality of products. The Industrial Supplier Sourcing Guides sort suppliers by State, and then provide a detailed company profile on each supplier.

Let’s look at an example of the differences between a Google search and a ThomasNet search for the same items.

  • Searching Google for Natural UHMW Rod yields 359,000 results, but ThomasNet delivers just actual 59 manufacturers and wholesale suppliers.
  • Need Delrin Rod, Google spits out a whopping 417,000 results, while ThomasNet delivers just 64 quality producers and stocking suppliers.
  • Do a search on Google for PVC round rod and get 644,000 results, and ThomasNet supplies 88 results in the full USA search.

ThomasNet does not deliver any ‘Mom and Pop’ style companies, YouTube videos of UHMW sheet or rod used for a high school students skateboard wheels, nor any stories of how a mechanic fixed a car using a sliver of UHMW rod.

ThomasNet only provides real companies with real materials that can supply the specified materials. Many of the biggest names in industry use ThomasNet and/or MacRae’s Blue Book as a sourcing platform.

MacRAE's Blue Book Search Results Page

MacRAE’s Blue Book Search Results Page

Why do reputable companies pick the best Industrial Sourcing Guides? The easy answer is excellent results.

Buyers of industrial materials don’t want to sort through 10’s of thousands of results to find a supplier that carries and stocks the item they search for. Using an Industrial Supplier Sourcing Platform saves a huge amount of time and effort in finding the required items. Buyers find the unique commercial material, and move on to the next item they need to buy. No wasted clicking on ‘How to move a freezer’ video, no ‘I rolled my Jacuzzi on UHMW rods to the back yard’ stories.

Just real suppliers of the specific items you may be searching for.

Try one of the many Industrial Supplier Sourcing Platforms for your next commercial material search.

Topic: ThomasNet Supplier Sourcing Platform

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